| Revenue TTM | ₹213.63 CrTTM Performance |
|---|---|
| Market Cap | ₹876.74 CrSmall Cap |
| Industry PE | 22.35Holding Companies |
| Day RSI | 50.99Neutral Zone |
Key highlights
- MoU exchanged between Max India Foundation and ISB's Max Institute of Healthcare Management
- Antara Senior Care joins as the founding industry partner for the SCALE initiative
- Project supported by a multi-year CSR grant from the Max India Foundation
- Research focus includes consumer behavior, technology adoption, and workforce planning
- Initiative aims to develop scalable care solutions for India's rapidly growing senior population
A Research-Driven Framework for India's Aging Population
Max India Foundation and the Max Institute of Healthcare Management at the Indian School of Business have established SCALE to address the evolving needs of India's seniors. Supported by a multi-year CSR grant, the initiative creates a formal bridge between academic research and real-world industry applications. The collaboration focuses on critical sector dynamics including consumer behavior, workforce participation, and technology adoption.
By translating fragmented learnings into actionable insights, the program intends to assist industry stakeholders and policymakers in making informed decisions for an aging demographic that requires sustainable and accessible care. The partnership seeks to improve service design and investment across the senior care ecosystem.
Antara Senior Care Integrates Industry Expertise into SCALE
As the founding industry partner, Antara Senior Care provides the SCALE initiative with extensive operational experience across its senior living and assisted care business lines. Launched in 2013, Antara operates residential communities in Dehradun and Noida, with recent expansions into Gurugram via Estate 360 and Estate 361. The company's direct-to-consumer arm, AGEasy, has impacted over 9 lakh lives since its 2023 inception and is projected to reach 150 crore in revenue by the end of the 2027 fiscal year.
This practical expertise in chronic disease management and wellness solutions forms the core of the new research partnership, enabling data-driven pilots and evaluations.
Strategic Expansion and Earlier Financial Collaborations
Max India's subsidiary has pursued multiple ecosystem partnerships throughout 2025 and 2026. In May 2026, Antara partnered with GMoney to enhance financing for recovery care, following a February 2026 tie-up with Star Union Dai-ichi Life Insurance for specialized senior financial solutions. Earlier, in May 2025, the company collaborated with Axis Bank to reach 20 lakh members of the Silver Linings Program.
These alliances complement the latest research-focused partnership with ISB, aiming to address fragmentation in the sector. These moves come as the company reported a quarterly revenue of 59.74 crore for the period ended June 2026, representing a 62.9 percent year-on-year increase.
Voice of Leadership
The SCALE Initiative brings together research, practitioner insights and stakeholder perspectives to strengthen the evidence base around ageing and care. Our aim is to translate this knowledge into more effective care models, stronger support systems and better outcomes for seniors and their families.
Impact on Policy and Industry Practice
SCALE brings a management and evidence-based perspective to this challenge, examining how businesses, healthcare organisations and public institutions can respond to these changes across financing, technology, workforce participation, consumer and producer behaviour, and social inclusion.
| Date | Announcement | Amount |
|---|---|---|
| 28 May 2026 | Antara Senior Care partnered with healthcare fintech platform GMoney to enhance financial access and flexible financing for post-hospitalisation recovery careSource: old-age-homes.antaraseniorcare.com | – |
| 04 Feb 2026 | Antara Senior Care partnered with Star Union Dai-ichi Life Insurance (SUD Life) to promote senior care awareness and collaborate on specialised financial solutions for seniorsSource: ptinews.com | – |
| 03 Dec 2025 | Antara Senior Living partnered with Max Estates to manage senior living residences and establish an Antara Integrated Wellness Centre at Estate 361 in Sector 36A, GurugramSource: youtube.com | – |
| 12 Nov 2025 | Antara Senior Care partnered with AI health-tech company Cloudphysician to deploy an AI-enabled patient management system for senior transition careSource: business-standard.com | – |
| 15 May 2025 | Antara Senior Care partnered with Axis Bank to offer senior care services, care homes, and AGEasy products to over 20 lakh members of Axis Bank's Silver Linings ProgramSource: axis.bank.in | – |
| 28 Jan 2025 | Antara Senior Care partnered with Wellbeing Nutrition to co-create senior-specific nutraceuticals and dietary wellness productsSource: stockpi.in | – |
What to watch next
- Full operationalization and resident move-ins at Antara Noida Phase 1 scheduled for Q2 FY27
- AGEasy vertical targeted to reach approximately ₹150 crore in revenue by Q4 FY27
- Expected financial breakeven for the AGEasy business unit by Q4 FY27
- Next quarterly financial results announcement scheduled for November 2026
“Through SCALE, our objective is to build a stronger evidence base that can inform both private sector practice and public policy to shape more effective and sustainable responses to India's growing senior population.”
“India's demographic transition presents an opportunity to build a deeper understanding of how seniors can lead healthier, more independent and fulfilling lives.”
| Share price | ₹155.67 |
|---|---|
| Market capitalisation | ₹876.74 Cr |
| Revenue (annual) | ₹190.56 Cr |
| Net profit (annual) | -₹121.85 Cr |
| Revenue (latest quarter) | ₹59.74 Cr-8.97% vs previous quarter |
| Net profit (latest quarter) | -₹36.28 Cr-88.08% vs previous quarter |
| P/E (TTM) | -6.62×Sector 22.41× |
| Promoter holding | 48.33%-1.49% QoQ |
| FII holding | 6.81%Current quarter |
Reference market data from a third-party provider, as of the story. Not a valuation or a recommendation.
Exchange filing by Max India Limited announcing a partnership between Max India Foundation and ISB for the SCALE initiative. Market figures from a third-party data provider.
Track Max India live
Get the next Max India filing on Telegram seconds after it lands. 15 days free.





